Digital stractics : how strategy met tactics and killed the strategic plan
Chris Outram, Founder and Chairman, OC&C
| Year of publication: |
2016
|
|---|---|
| Authors: | Outram, Chris |
| Publisher: |
Basingstoke, Hampshire : Palgrave Macmillan |
| Subject: | Strategisches Management | Strategic management | Electronic Commerce | E-commerce | Geschäftsmodell | Business model |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | xxv, 160 Seiten Illustrationen 23 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-137-57481-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011406963