Digital transformation of ticketing services : a value chain analysis of POPTICKET in Hong Kong
Year of publication: |
2023
|
---|---|
Authors: | Li, Sin Man ; Lam, Apple Hiu Ching ; Chiu, Dickson K. W. |
Published in: |
Management and marketing for improved retail competitiveness and performance. - Hershey, PA : IGI Global, ISBN 978-1-6684-8574-3. - 2023, p. 156-179
|
Subject: | Dienstleistungssektor | Service industry | Online-Buchungssystem | Online booking system | Betriebliche Wertschöpfung | Value creation | Digitalisierung | Digitization | Hongkong | Hong Kong |
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