Extent: | IX, 119 S. : Ill., graph. Darst. |
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Series: | Reihe: FH-Schriften zu Marketing und IT. - Lohmar ; Köln : Eul. - Vol. 1 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Universitätsschrift |
Language: | German |
Thesis: | Zugl.: Mönchengladbach, Hochsch. Niederrhein, Diplomarbeit, 2001 |
ISBN: | 3-89012-918-8 |
Classification: | Marketing |
Source: |
Persistent link: https://www.econbiz.de/10004687677