Extent:
IX, 119 S. : Ill., graph. Darst.
Series:
Reihe: FH-Schriften zu Marketing und IT. - Lohmar ; Köln : Eul. - Vol. 1
Type of publication: Book / Working Paper
Type of publication (narrower categories): Universitätsschrift
Language: German
Thesis:
Zugl.: Mönchengladbach, Hochsch. Niederrhein, Diplomarbeit, 2001
ISBN: 3-89012-918-8
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004687677