Extent: | XVI, 405 Seiten Illustrationen, Diagramme 24 cm x 16.8 cm, 0 g |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Ratgeber ; Guidebook |
Language: | German |
Notes: | Literaturverzeichnis: Seite 381-393 |
ISBN: | 3-658-11305-7 ; 978-3-658-11305-6 ; 978-3-658-11306-3 |
Other identifiers: | 10.1007/978-3-658-11306-3 [DOI] |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011415103