Digitalization strategies for SMEs : a cost vs. skill approach for website development
Year of publication: |
2020
|
---|---|
Authors: | Louw, Candice ; Nieuwenhuizen, Cecile |
Published in: |
African journal of science, technology, innovation and development : AJSTID. - London : Routledge, Taylor & Francis, ISSN 2042-1346, ZDB-ID 2744522-7. - Vol. 12.2020, 2, p. 195-202
|
Subject: | digital marketing | entrepreneurship | online presence maturity | SMEs | web development | Social Web | Social web | KMU | SME | Online-Marketing | Internet marketing | Website | Electronic Commerce | E-commerce | Digitalisierung | Digitization |
-
Digital internationalization of traditional firms : virtual presence and entrepreneurial orientation
Ipsmiller, Edith, (2022)
-
Fraccastoro, Sara, (2021)
-
Geibel, Richard, (2023)
- More ...
-
Entrepreneurial continuance logic
Datta, Pratim, (2018)
-
Makka, Anoosha, (2018)
-
Entrepreneurship : a South African perspective
Nieman, Gideon, (2014)
- More ...