Direct banking - a demand pull and technology push innovation
by Doris Neuberger
| Year of publication: |
1997
|
|---|---|
| Authors: | Neuberger, Doris |
| Institutions: | Universität Rostock / Lehrstuhl für Volkswirtschaftslehre (contributor) |
| Publisher: |
Rostock : Univ. Rostock, Wirtschafts- und Sozialwissenschaftliche Fak., Lehrstuhl für Volkswirtschaftslehre |
| Subject: | Bankmarketing | Bank marketing | Direktmarketing | Direct marketing | Electronic Banking | Electronic banking | Innovation | Monopolistischer Wettbewerb | Monopolistic competition | Theorie | Theory | Deutschland | Germany | Bank |
| Extent: | 20 S graph. Darst |
|---|---|
| Series: | Thünen-series of applied economic theory : working paper. - Rostock : Univ.-Bibliothek, Schriftentausch, ISSN 1431-4118, ZDB-ID 1362115-4. - Vol. 5 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013419871