Direktmarketingkanäle
Anita Petersen; Heiko Lehmann
| Year of publication: |
2007
|
|---|---|
| Authors: | Petersen, Anita ; Lehmann, Heiko |
| Published in: |
Leitfaden Online-Marketing ; [Bd. 1]. - Waghäusel : Marketing-Börse, ISBN 3-00-020904-2. - 2007, p. 109-118
|
| Subject: | Direktmarketing | Direct marketing | Werbeträger | Advertising media | Werbewirkung | Advertising effects | Deutschland | Germany |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003551782