Discovery-driven growth : a breakthrough process to reduce risk and seize opportunity
Rita Gunther McGrath; Ian C. MacMillan
| Year of publication: |
2009
|
|---|---|
| Authors: | McGrath, Rita Gunther |
| Other Persons: | MacMillan, Ian C. (contributor) |
| Publisher: |
Boston, Mass. : Harvard Business Press |
| Subject: | Unternehmenswachstum | Firm growth | Strategisches Management | Strategic management | Wirtschaftlichkeit | Economic effectiveness | Management | Strategische Planung | Effizienz |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | VI, 249 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Conquering growth traps with the right disciplines -- Creating your growth framework -- Aligning the organization for growth -- Designing specific growth initiatives -- Designing the business model architecture -- Creating reverse financials and the assumption checklist -- Actively managing and redirecting projects -- The necessary art of disengagement -- Implementing discovery driven growth -- Sustaining discovery driven growth. 0903 |
| ISBN: | 978-1-59139-685-7 |
| Classification: | Unternehmensführung ; Investition, Finanzierung ; Unternehmensplanung, Unternehmenskontrolle |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003756256