Discussion of "Website morphing"
Hal Varian
| Year of publication: |
2009
|
|---|---|
| Authors: | Varian, Hal R. |
| Other Persons: | Hauser, John R. (contributor) ; Urban, Glen L. (contributor) ; Liberali, Guilherme (reviewed) ; Braun, Michael (contributor) |
| Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 28.2009, 2, p. 224
|
| Subject: | Website | Social Web | Social web | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Großbritannien | United Kingdom | Agentenbasierte Modellierung | Agent-based modeling | Mediennutzung | Media usage | Telekommunikationssektor | Telecommunications industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003843223