Distribution planning to optimize profits in the motion picture industry
Year of publication: |
2011
|
---|---|
Authors: | Somlo, Barbara ; Rajaram, Kumar ; Ahmadi, Reza H. |
Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 20.2011, 4, p. 618-636
|
Subject: | motion picture industry | forecasting | distribution planning | theater selection | optimization | Filmwirtschaft | Film industry | Theorie | Theory |
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