Diversification : the growing confusion
Year of publication: |
2007
|
---|---|
Authors: | Reed, Richard K. ; Luffman, George A. |
Published in: |
H. Igor Ansoff ; Vol. 2. - London [u.a.] : Routledge, ISBN 0-415-32559-5. - 2007, p. 530-538
|
Subject: | Diversifikation | Diversification | Definition | Theorie | Theory |
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