DMO online platforms : image and intention to visit
Year of publication: |
April 2018
|
---|---|
Authors: | Molinillo, Sebastian ; Liébana-Cabanillas, Francisco ; Anaya-Sánchez, Rafael ; Buhalis, Dimitrios |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 65.2018, p. 116-130
|
Subject: | Destination image | Intention to visit | DMO | Website | Social media | Millennials | Social Web | Social web | Urlaubsverhalten | Holiday behaviour | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Herkunftsbezeichnung | Designation of origin | Tourismusmarketing | Tourism marketing | Markenimage | Brand image | Destinationsmanagement | Destination management | Digitale Plattform | Digital platform |
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