Do consumers care about how prices are set?
Year of publication: |
2008
|
---|---|
Authors: | Courty, Pascal ; Pagliero, Mario |
Published in: |
International journal of the economics of business. - Abingdon, Oxfordshire : Routledge, ISSN 1357-1516, ZDB-ID 1196953-2. - Vol. 15.2008, 1, p. 27-43
|
Subject: | Preismanagement | Pricing strategy | Preisdifferenzierung | Price discrimination | Konsumentenverhalten | Consumer behaviour | Theorie | Theory |
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