Do newspaper JOAs charge monopoly advertising rates?
Year of publication: |
2003
|
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Authors: | Romeo, Charles J. ; Pittman, Russell W. ; Familant, Norman |
Published in: |
Review of industrial organization : RIO. - Dordrecht [u.a.] : Springer Science + Business Media B.V., ISSN 0889-938X, ZDB-ID 638140-6. - Vol. 22.2003, 2, p. 121-138
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Subject: | Printwerbung | Print advertising | Unternehmenskooperation | Inter-firm cooperation | Preismanagement | Pricing strategy | Monopol | Monopoly | USA | United States |
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