Do touch interface users feel more engaged? The impact of input device type on online shoppers’ engagement, affect, and purchase decisions
Year of publication: |
2018
|
---|---|
Authors: | Chung, Sorim ; Kramer, Thomas ; Wong, Elaine M. |
Published in: |
Psychology & Marketing. - Wiley, ISSN 0742-6046, ZDB-ID 2002068-5. - Vol. 35.2018, 11 (09.08.), p. 795-806
|
Publisher: |
Wiley |
Saved in:
Online Resource
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