Do underlying physical specifications of a servicescape matter? : the case of the cruise industry
Year of publication: |
2024
|
---|---|
Authors: | Bhadauria, Amita ; Bhatnagar, Amit ; Ghose, Sanjoy |
Published in: |
Services marketing quarterly. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-2977, ZDB-ID 2113057-7. - Vol. 45.2024, 3, p. 319-341
|
Subject: | cruise industry | customer satisfaction | physical attributes | Servicescape | sustainable competitive advantage | Wettbewerbsvorteil | Competitive advantage | Kreuzfahrt | Cruise | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality |
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