Does a web site's country of origin impact equally on young and adult consumers?
| Year of publication: |
2011
|
|---|---|
| Authors: | Hadjikhani, Amjad ; Safari, Aswo ; Thilenius, Peter |
| Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1747-3616, ZDB-ID 22534994. - Vol. 12.2011, 3 (30.8.), p. 229-243
|