Does the engaged public's evaluation of networking practices matter? The effects of polarized attitudes and the reputation of networking on individuals' word-of-mouth behaviors
Year of publication: |
2018
|
---|---|
Authors: | Kim, Jisu ; Park, Keonyoung ; Rim, Hyejoon |
Published in: |
International Journal of Nonprofit and Voluntary Sector Marketing. - Wiley, ISSN 1465-4520, ZDB-ID 2093810-X. - Vol. 23.2018, 4 (01.08.)
|
Publisher: |
Wiley |
Saved in:
Online Resource
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