Does greater product information actually inform consumer decisions? : the relationship between product information quantity and diversity of consumer decisions
Year of publication: |
2011
|
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Authors: | Sasaki, Takao ; Becker, D. Vaughn ; Janssen, Marco A. ; Neel, Rebecca |
Published in: |
Journal of economic psychology : research in economic psychology and behavioral economics. - Amsterdam [u.a.] : Elsevier, ISSN 0167-4870, ZDB-ID 865181-4. - Vol. 32.2011, 3, p. 391-398
|
Subject: | Konsumentenverhalten | Consumer behaviour | Produktinformation | Product information |
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