Does Local Label Bias Consumer Taste Bud and Preference: Evidence of a Strawberry Sensory Experiment
Year of publication: |
2015
|
---|---|
Authors: | He, Chenyi ; Gao, Zhifeng ; Sims, Charles A. ; Zhao, Xin |
Institutions: | Southern Agricultural Economics Association - SAEA |
Subject: | Strawberry | Local produced | Sensory test | Willingness to pay | Multivariate Tobit model | Agribusiness | Institutional and Behavioral Economics | Marketing |
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