Does Television Viewership Play a Role in the Perception of Quality of Life?
Year of publication: |
1998
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Authors: | Sirgy, M.Joseph ; Lee, Dong-Jin ; Kosenko, Rustan ; Meadow, H.Lee ; Rahtz, Don ; Cicic, Muris ; Jin, Guang Xi ; Yarsuvat, Duygun ; Blenkhorn, David L. ; Wright, Newell |
Published in: |
Journal of advertising : official publication of the American Academy of Advertising. - Philadelphia, Pa : Taylor & Francis, ISSN 0091-3367, ZDB-ID 4351927. - Vol. 27.1998, 1, p. 125-142
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