Does the foreign market entry mode choice affect export performance? : the case of the Spanish hotel industry
Year of publication: |
2011
|
---|---|
Authors: | Berbel-Pineda, Juan M. ; Ramírez-Hurtado, José M. |
Published in: |
Journal of business economics and management. - Vilnius : VTGU Press Technika, ISSN 1611-1699, ZDB-ID 2208925-1. - Vol. 12.2011, 2, p. 301-316
|
Subject: | Internationaler Markteintritt | International market entry | Handelseffekt | Trade effect | Hotellerie | Hotel industry | Spanien | Spain |
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