Doing business in China
Tim Ambler, Morgen Witzel and Chao Xi
| Year of publication: |
2009 ; 3., rev. ed.
|
|---|---|
| Authors: | Ambler, Tim ; Witzel, Morgen ; Xi, Chao |
| Publisher: |
London [u.a.] : Routledge |
| Subject: | Multinationales Unternehmen | Transnational corporation | Auslandsinvestition | Foreign investment | Frühindikator | Leading indicator | Wirtschaftskultur | Economic culture | China | Wirtschaftspolitik | Direktinvestition | Internationales Management | Interkulturelles Management |
| Description of contents: | Table of Contents [gbv.de] |
| Type of publication: | Book / Working Paper |
|---|---|
| Language: | English |
| Notes: | The road to Cathay -- Through a glass darkly : China from a western perspective -- The furniture of the mind -- Relationships and government -- Business and the law -- Creating harmony : alternative venture formats in PRC -- The marketing mix -- The marketing process -- Rightness and correct form : the yi and li of relationships in China -- Doing business with the sojurners : the overseas Chinese communities -- China and the world -- Western and Chinese commercial thinking |
| ISBN: | 0-415-43631-1 ; 0-415-43632-X ; 0-203-94649-9 ; 978-0-415-43631-1 ; 978-0-415-43632-8 ; 978-0-203-94649-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003589210