Don Dixon : a scholar of marketing and gentleman of the first order
Year of publication: |
2011
|
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Authors: | Wilkinson, Ian F. |
Published in: |
Journal of historical research in marketing. - Bingley [u.a.] : Emerald, ISSN 1755-750X, ZDB-ID 2473961-3. - Vol. 3.2011, 1, p. 96-107
|
Subject: | Donald F. Dixon | Marketingtheorie | Marketing theory | Ökonomische Ideengeschichte | History of economic thought | Bibliometrie | Bibliometrics |
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