DOWNTURN: STRATEGIC INVESTMENT - The Risk of Not Investing in a Recession - The challenge for managers during a downturn is to find the balance between pursuing too many unprofitable investment opportunities and passing up too many potentially profitable ones.
Year of publication: |
2009
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Authors: | Ghemawat, Pankaj |
Published in: |
MIT sloan management review. - Cambridge, Mass : MIT, ISSN 1532-9194, ZDB-ID 2039388X. - Vol. 50.2009, 3, p. 31-38
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