Drivers and outcomes of political candidate image creation : The role of social media marketing
Year of publication: |
2019
|
---|---|
Authors: | Hultman, Magnus ; Ulusoy, Sera ; Oghazi, Pejvak |
Published in: |
Psychology & Marketing. - Wiley, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 36.2019, 12 (30.09.), p. 1226-1236
|
Publisher: |
Wiley |
Saved in:
Online Resource
Saved in favorites
Similar items by person
-
Strategic use of enterprise systems among service firms : antecedents and consequences
Mostaghel, Rana, (2015)
-
Adoption of enterprises systems and radio frequency identification among service firms
Mostaghel, Rana, (2012)
-
Supply chain integration and firm performance : an empirical study of Swedish manufacturing firms
Beheshti, Hooshang M., (2014)
- More ...