Durable good celebrities
Todd D. Kendall
| Year of publication: |
2008
|
|---|---|
| Authors: | Kendall, Todd D. |
| Published in: |
Journal of economic behavior & organization : JEBO. - Amsterdam [u.a.] : Elsevier, ISSN 0167-2681, ZDB-ID 864321-0. - Vol. 66.2008, 2, p. 312-321
|
| Subject: | Dauerhafte Konsumgüter | Durable goods | Celebrity-Werbung | Celebrity endorsement | Drogenkonsum | Drug consumption | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003717411