Dynamic advertising and limit pricing
Year of publication: |
1990
|
---|---|
Authors: | Das, Satya P. |
Other Persons: | Niho, Yoshio (contributor) |
Published in: |
Keio economic studies. - Tokyo : [Verlag nicht ermittelbar], ISSN 0022-9709, ZDB-ID 202362-3. - Vol. 27.1990, 1, p. 21-39
|
Subject: | Markteintritt | Market entry | Preismanagement | Pricing strategy | Werbung | Advertising | Theorie | Theory |
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