Dynamische Nutzerprofile auf Basis mobiler Internetdaten
Year of publication: |
2013
|
---|---|
Authors: | Durst, Carolin ; Meekma, Marc |
Published in: |
HMD : Praxis der Wirtschaftsinformatik. - Wiesbaden : Springer Vieweg, ISSN 1436-3011, ZDB-ID 1015731-1. - Vol. 50.2013, 293, p. 76-85
|
Subject: | Kundenanalyse | Customer analysis | Kundendaten | Customer data | Webanalyse | Web analytics | Mobile Business | Mobile business | Zeitreihenanalyse | Time series analysis | Aggregation | Zielgruppe | Target group |
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