E-Business : Grundlagen elektronischer Geschäftsprozesse in der Net Economy
Tobias Kollmann
| Year of publication: |
2009 ; 3., überarb. und erw. Aufl.
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|---|---|
| Authors: | Kollmann, Tobias |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Electronic Commerce | E-commerce | Informationstechnik | Information technology | Beschaffung | Procurement | Online-Handel | Online retailing | Online-Marketing | Internet marketing | Betriebliche Wertschöpfung | Value creation |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | XXIII, 717 S. Ill., graph. Darst. 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| Notes: | Literaturverz. S. 671 - 702 |
| ISBN: | 3-8349-0977-7 ; 978-3-8349-0977-0 |
| Classification: | Marketing ; Betriebliche Information und Kommunikation |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003737610