E-commerce : a brand name's curse
Samuel Otin; Varun Grover
| Year of publication: |
2010
|
|---|---|
| Authors: | Otin, Samuel ; Grover, Varun |
| Published in: |
Electronic markets : the international journal on networked business. - Heidelberg : Springer, ISSN 1019-6781, ZDB-ID 1309988-7. - Vol. 20.2010, 2, p. 147-160
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| Subject: | Electronic Commerce | E-commerce | Markenartikel | Brand | Produktpiraterie | Product counterfeiting | Asymmetrische Information | Asymmetric information |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003977235