Extent:
Online-Ressource (VI, 287 p)
online resource
Type of publication: Book / Working Paper
Type of publication (narrower categories): Aufsatzsammlung
Language: English
Notes:
1: The phenomenon of the dot com crashBuilding new generation e-business: exploiting the opportunities of today -- B2C e-commerce: a frictionless market is not in sight - arguments, empirics and policy implications -- 2: Business models -- Looking beyond the dot corn bubble: exploring the form and function of business models in the electronic marketplace -- Business models and e-metrics, a state of the art -- Click and brick electronic commerce -- 3: The challenge of new applications -- Prosumers as service configurators - vision, status and future requirements -- Business-to-business electronic commerce: the convergence of relationships, networked supply chains and value webs -- 4: Mobile technology moves on -- Mobile commerce technologies and services: a SME user’s perspective -- The development of location based services in mobile commerce -- Employing mobile communities for marketing consumer goods -- 5: Policy challenges -- E-commerce and Internet access in the European Union and the United States -- Privacy and regulation in a digital age -- Cities, electronic commerce, and local policies.
ISBN: 978-3-662-11659-3 ; 978-3-7908-2453-7
Other identifiers:
10.1007/978-3-662-11659-3 [DOI]
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013522447