E-loyalty towards mobile applications in online food ordering business model
Year of publication: |
2021
|
---|---|
Authors: | Sanandra, Riska Fauzi ; Nair, Praveen Balakrishnan |
Published in: |
Impact of globalization and advanced technologies on online business models. - Hershey, PA, USA : Business Science Reference, ISBN 978-1-7998-7603-8. - 2021, p. 264-278
|
Subject: | Catering | Catering industry | Marketing | Anwendungssoftware | Application software | Kundenbindung | Customer retention | Geschäftsmodell | Business model |
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