E-Shopping : Erfolgsstrategien im electronic commerce ; Marken schaffen, Shops gestalten, Kunden binden
Dirk Schneider ; Philipp Gerbert
| Year of publication: |
1999
|
|---|---|
| Authors: | Schneider, Dirk ; Gerbert, Philipp |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Electronic Commerce | Einzelhandel |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 285 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-409-11521-8 |
| Classification: | Handel ; Betriebliche Information und Kommunikation ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004561048