Effect of innovation practices of banks on customer loyalty : an SEM-ANN approach
Pankaj Tiwari
| Year of publication: |
2023
|
|---|---|
| Authors: | Tiwari, Pankaj |
| Published in: |
Benchmarking : an international journal. - Bingley : Emerald, ISSN 1758-4094, ZDB-ID 2007988-6. - Vol. 30.2023, 10, p. 4536-4568
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| Subject: | Commercial banks | Experience | Innovation | Loyalty | Satisfaction | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Bank | Kundenbindung | Customer retention | Innovationsmanagement | Innovation management | Dienstleistungsqualität | Service quality |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/BIJ-06-2022-0392 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014502549