Effect of price increases on future intentions of sport consumers
F. Calabuig; Juan Núñez-Pomar; Vicente Prado-Gascó; V. Año
| Year of publication: |
2014
|
|---|---|
| Authors: | Calabuig, Ferran ; Núñez-Pomar, Juan ; Prado-Gascó, Vicente ; Año, Vicente |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 67.2014, 5, p. 729-733
|
| Subject: | Sport services | Price increases | Consumer satisfaction | Perceived value | Future intentions | Sport management | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Sportmarketing | Sports marketing | Sport | Sports | Sportmanagement |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010363360