Effect of supply reliability in a retail setting with joint marketing and inventory decisions
Year of publication: |
2010
|
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Authors: | Liu, Shaoxuan ; So, Kut C. ; Zhang, Fuqiang |
Published in: |
Manufacturing & service operations management : M & SOM. - Catonsville, MD : INFORMS, ISSN 1523-4614, ZDB-ID 2021015-2. - Vol. 12.2010, 1, p. 19-32
|
Subject: | Einzelhandel | Retail trade | Lagerhaltungsmodell | Inventory model | Lagermanagement | Warehouse management | Theorie | Theory | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Lieferkette | Supply chain |
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