Effective international expansion strategies of emerging countries : the strategies that helped Arçelik
Year of publication: |
2013
|
---|---|
Authors: | Gülspy, Tanses ; Özkanlı, Özlem ; Lynch, Richard L. |
Published in: |
Management research review. - Bingley : Emerald, ISSN 2040-8269, ZDB-ID 2535152-7. - Vol. 36.2013, 1, p. 4-32
|
Subject: | Arçelik A.Ş. <Istanbul> | Globalisierung | Globalization | Unternehmenswachstum | Firm growth | Industrie | Manufacturing industries | Türkei | Turkey |
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