Effective methods of marketing management
Year of publication: |
2002
|
---|---|
Authors: | Hesková, Marie |
Published in: |
Acta Universitatis Bohemiae Meridionales. - Ekonomická Fakulta, ISSN 2336-4297. - Vol. 5.2002, 1, p. 21-24
|
Publisher: |
Ekonomická Fakulta |
Subject: | ECR Efficient Consumer Response | EDI Electronic Data Interchange | CM category management | category manager |
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