Effective storytelling: strategic business narrative techniques
Year of publication: |
2006
|
---|---|
Authors: | Denning, Stephen |
Published in: |
Strategy & Leadership. - Emerald Group Publishing Limited, ISSN 1758-9568, ZDB-ID 2039442-1. - Vol. 34.2006, 1, p. 42-48
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Storytelling | Change management | Narratives | Strategic change |
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