Effectiveness of print advertising practices of higher education services in Nepal
Sushil Awale and Binod Krishna Shrestha
| Year of publication: |
2022
|
|---|---|
| Authors: | Awale, Sushil ; Shrestha, Binod Krishna |
| Published in: |
Journal of promotion management : innovations in planning and applied research. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7594, ZDB-ID 2112907-1. - Vol. 28.2022, 1, p. 1-19
|
| Subject: | advertising practices | higher education advertising | Print advertisement | service advertisement elements | Werbung | Advertising | Printwerbung | Print advertising | Werbewirkung | Advertising effects | Hochschule | Higher education institution | Nepal |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10496491.2021.1955079 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012801953