Effects of millennials willingness to pay on buying behaviour at ethical and socially responsible restaurants: Serial mediation analysis
Year of publication: |
2023
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Authors: | Oke, Adekunle ; McKenzie, Kirstie ; Osobajo, Oluyomi Abayomi ; Lawani, Ama |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 113.2023, p. 1-10
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Subject: | CSR | Sustainability | Ethical behaviour | Restaurants | Millennials | PROCESS model | Corporate Social Responsibility | Corporate social responsibility | Gastronomie | Restaurant industry | Unternehmensethik | Business ethics | Konsumentenverhalten | Consumer behaviour | Zahlungsbereitschaftsanalyse | Willingness to pay | Ethik | Ethics | Verhalten | Behaviour |
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