Effects of restaurant satisfaction and knowledge sharing motivation on eWOM intentions : the moderating role of technology acceptance factors
Fiona X. Yang
| Year of publication: |
January 2017
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| Authors: | Yang, Fiona X. |
| Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 41.2017, 1, p. 93-127
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| Subject: | electronic word-of-mouth (eWOM) | consumer-generated media (CGM) | technology acceptance | behavioral intention | sharing motivation | Innovationsakzeptanz | Innovation adoption | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Wissenstransfer | Knowledge transfer | Motivation | Gastronomie | Restaurant industry | Social Web | Social web | Kundenzufriedenheit | Customer satisfaction | Strukturgleichungsmodell | Structural equation model | Verbrauchereinstellung | Consumer attitudes |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1096348013515918 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011632995