Effects of salesperson experience, age, and goal setting on new product performance trajectory : a growth curve modelling approach
Year of publication: |
2009
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Authors: | Fu, Frank Q. |
Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 2034622-0. - Vol. 17.2009, 1, p. 7-20
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Subject: | Multinationales Unternehmen | Transnational corporation | Baumaschinenindustrie | Construction machinery industry | Verkaufspersonal | Salespeople | Berufserfahrung | Work experience | Altersgruppe | Age group | Innovation | Absatz | Sales | Nordamerika | North America |
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