Effects of the private-label invasion in food industries
Michael B. Ward ...
| Year of publication: |
2002
|
|---|---|
| Authors: | Ward, Michael B. ; Shimshack, Jay P. ; Perloff, Jeffrey M. ; Harris, J. Michael |
| Published in: |
American journal of agricultural economics. - Cary, NC : Oxford University Press, ISSN 0002-9092, ZDB-ID 218188-5. - Vol. 84.2002, 4, p. 961-973
|
| Subject: | Lebensmittel | Food | Handelsmarke | Store brand | Markenartikel | Brand | Wettbewerb | Competition | Preis | Price | Werbung | Advertising | Produktdifferenzierung | Product differentiation | USA | United States | 1996-1999 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | In: American journal of agricultural economics |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001722589