Effects of tour guide interpretation and tourist satisfaction on destination loyalty in Taiwan's Kinmen battlefield tourism : perceived playfulness and perceived flow as moderators
Nien-Te Kuo, Kuo-Chien Chang, Yi-Sung Cheng, Jui-Chou Lin
Year of publication: |
2016
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Authors: | Kuo, Nien-Te ; Chang, Kuo-Chien ; Cheng, Yi-Sung ; Lin, Jui-Chou |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 33.2016, Supplement 1, p. 103-122
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Subject: | Effectiveness of interpretation | perceived playfulness | tourist satisfaction | perceived flow | destination loyalty | Taiwan | Kundenzufriedenheit | Customer satisfaction | Urlaubsverhalten | Holiday behaviour | Tourismus | Tourism | Beziehungsmarketing | Relationship marketing | Tourismuswirtschaft | Tourism industry | Tourismusmarketing | Tourism marketing | Internationaler Tourismus | International tourism | Dienstleistungsqualität | Service quality | Destinationsmanagement | Destination management | Konsumentenverhalten | Consumer behaviour |
Saved in:
Online Resource