Effectuation and foreign market entry of entrepreneurial firms
Year of publication: |
2015
|
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Authors: | Chetty, Sylvie K. ; Ojala, Arto ; Leppäaho, Tanja |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 49.2015, 9/10, p. 1436-1459
|
Subject: | Entrepreneurship | Effectuation | Internationalization | Networks | Causation | Foreign market entry | Internationaler Markteintritt | International market entry | Unternehmensgründung | Business start-up | Entrepreneurship approach | Multinationales Unternehmen | Transnational corporation | Auslandsinvestition | Foreign investment | Markteintritt | Market entry | KMU | SME | Globalisierung | Globalization | Unternehmensnetzwerk | Business network |
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