Efficiency of e-Learning: the case of French Bank Sales Force

This article investigates the use and the satisfaction derived from e-learning training by sales representatives of commercial banks in France. The research carried out among these representatives concerns a banking training scheme which was followed from

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Year of publication:	2014-06-23
Authors:	LEROUX, Erick ; SAHUT, Jean-Michel
Institutions:	Institut de Préparation à l'Administration et à la Gestion (IPAG)
Subject:	eLearning \| continuous training \| sales force \| commercial bank \| textual analysis

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Extent:	application/pdf
Series:	Working Papers.
Type of publication:	Book / Working Paper
Notes:	Number 2014-354 12 pages
Classification:	M53 - Training ; O33 - Technological Change: Choices and Consequences; Diffusion Processes ; L86 - Information and Internet Services; Computer Software
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10010784874