Efficient choice designs for a consider-then-choose model
Qing Liu; Neeraj Arora
| Year of publication: |
2011
|
|---|---|
| Authors: | Liu, Qing ; Arora, Neeraj |
| Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 30.2011, 2, p. 321-338
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Informationsverhalten | Information behaviour | Unvollkommene Information | Incomplete information | Entscheidungstheorie | Decision theory | Conjoint-Analyse | Conjoint analysis |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009006829