Efficient Consumer Response - eine kritische Betrachtung
Matthias Meyer
| Year of publication: |
2000
|
|---|---|
| Authors: | Meyer, Matthias |
| Published in: |
Handelsforschung. - Stuttgart : Kohlhammer, ISSN 0931-5926, ZDB-ID 634952-3. - Vol. 14.2000, p. 297-314
|
| Subject: | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Lebensmittelhandel | Food trade | Marketingkooperation | Marketing cooperation | Deutschland | Germany |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Notes: | In: Verhalten im Handel und gegenüber dem Handel |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001473024